Brand Launch Bootcamp
Two days to build your brand strategy from the ground up — positioning, messaging, identity, and a launch plan.
Chloe Darnell
Marketing Strategy Consultant
A two-day intensive workshop for founders and marketers launching or relaunching a brand. Cover positioning, messaging, visual identity, and a 90-day go-to-market plan.
Brand Positioning Deep-Dive
Define your target audience, competitive landscape, and unique positioning. Complete the 'Only Statement' exercise and build your messaging hierarchy.
Messaging & Voice Workshop
Develop your brand voice, core messaging pillars, and proof points. Write homepage copy, elevator pitch, and social bios in real time.
Visual Identity & Brand Assets
Guidelines for visual identity — color, typography, photography, and design principles. Create a mood board and brand style guide framework.
Go-to-Market Strategy
Build your 90-day launch plan — channel selection, content calendar, paid media budget, email sequences, and PR outreach strategy.
Hot Seat Reviews & Action Plans
Live brand reviews with personalized feedback from Chloe. Each participant presents their positioning and gets actionable recommendations.
7 Spots Remaining — Registration Closing Soon
We've filled 18 of 25 spots for the Brand Launch Bootcamp. If you've been considering it, now is the time to register — these workshops fill fast and we cap enrollment to keep the experience intimate.
Pre-Workshop Materials Sent
All registered participants have received the Brand Positioning Workbook and Brand Audit Checklist. Please complete the exercises before Day 1 so we can hit the ground running.
Guest Speaker Announced: Derek Simmons, CMO at Vertex SaaS
Derek will join us for a 30-minute Q&A on Day 2 to share how he repositioned Vertex's brand after their Series B. A great opportunity to learn from a real-world rebrand.
Starting at
$300
USD per person
Zoom
Online — link sent upon registration